Social Media Copy
These posts were developed by gathering stories from field technicians and sales teams, then shaping them into audience-appropriate content across LinkedIn and Meta.
This sourcing-and-shaping workflow mirrors how communications professionals work with faculty, advisors and program staff to surface and tell an organization's most compelling stories across multiple channels.
Project Wrap-Up | Amazon Nitro Building, Seattle
Distributed across LinkedIn and Meta, this post covers the full lifecycle of a rental power deployment at a major urban tech facility in downtown Seattle — from deployment through demobilization — without relying on technical jargon.
The writing remains credible to an industry professional on LinkedIn while staying accessible to a general audience on Instagram and Facebook, demonstrating the cross-channel audience awareness central to a university communications role.
Year
12/30/2025
The Today Show at Alyeska Resort
Developed from a real-time sales team tip, this post demonstrates the ability to quickly identify and act on communications opportunities that amplify brand visibility. When The Today Show broadcast live from Alyeska Resort in Alaska, N C Power Systems supplied the power behind the production.
Distributed across LinkedIn and Meta, the post connects the company to a nationally recognized moment with concise, confident writing — reflecting the responsiveness needed to turn around timely stories across multiple platforms.
Year
07/01/2025
Arctic Module Commissioning | ConocoPhillips Willow Project
Developed from information gathered directly from field technicians, this post translates highly technical engineering content into accessible storytelling for LinkedIn and Meta audiences. The piece covers the commissioning of a C18 twin-pack Arctic module in Deadhorse, Alaska, including setup, equipment specifications and cold-weather testing required before winter deployment.
It demonstrates editorial judgment in making expert knowledge accessible across both professional and consumer-facing platforms — a skill directly applicable to communicating faculty research and academic programming to diverse university audiences.
Year
12/09/2025